A Note to VMworld Vendors
This will be my first VMworld. There are a couple of things that I have noticed that might help.
Do not ignore the blogger community. These are the people who write articles about your products. If you want them to check out or talk about to product or the changes/modifications to your product, head your way to the Hang Space and talk to the bloggers.
The second issue. Booth babes are not needed. Send your Guru(s). According to may studies when a male sees a women that is scantily dressed, his brain function the same way as when he uses tools. You are not showing off your product. You are trying to sell your booth babe. Leave them at home.
If you have a female Sales Engineer bring her over. If she can talk technical at a high level I will be more than happy to chat with her.